Who is Steven Tarlow?

SRT mugshot
Steven Robert Tarlow, Jr.
13110 N. Addison, Apt. B100
Spokane, WA 99208
*WILL RELOCATE – NO ASSISTANCE NEEDED*
tarlow00(at)gmail.com / Writing portfolio / Resume (.pdf) / LinkedIn / Idealist.org profile / Recommendations
(509)385-1783

I am an experienced pro marketing copywriter by trade. I take chaos and indecision and make it into impact advertising. I’ve often been described as a “glue” member of professional teams and I work well with all types of people. I’m well-rounded and I learn fast.

But who am I, really? I am a happily married father of two who loves baseball and other sports, music (jazz is my favorite), film history, political science and philosophy, computers, comic books and creative storytelling. I also have a fun sense of humor, in turns dry and juicy. Get to know me!

My resume:

Objective
Experienced marketing professional (three-plus years of experience) looks to obtain a high-responsibility copywriting/editing/marketing/advertising position.

Education
Certification, SDSU College of Extended Studies — Web Design/Development, 2002
M.A., San Diego State University — English/American Literature, 1999
B.A., San Diego State University — English/American Literature, 1997

Professional References (also see my Recommendations)
Shawn Shukle, Senior Marketing Event Planner,
The Spokesman-Review
(509) 459-5051
Letter of Recommendation

Klay Arsenault, Marketing Graphic Designer, The Spokesman-Review, and Board Member, Spokane Ad Federation
(509) 459-5350
Letter of Recommendation

Don Walls, Senior Marketing Graphic Designer, The Spokesman-Review
(509) 459-5030
Letter of Recommendation

Nita Alexander, Senior Marketing Graphic Designer, The Spokesman-Review
(509) 459-5072
Letter of Recommendation

Skills portrait

*Creative copywriter and editor with a zest for selling the benefits
*Used AP, Chicago, MLA professionally, as well as most other style guides
*Composed documents for print, radio, television, Internet and Intranet, as well as communications for a variety of internal associates and external clients
*Research skills and organization
*Comfortable in fast-paced team environment and on self-driven projects
*Public speaking: as a college English instructor, educational seminar leader, academic tutor and participant in Toastmasters International
*Internet, HTML, CSS and Desktop Publishing: Web design, Dreamweaver, Flash, Freehand, InDesign, Photoshop, Illustrator, Acrobat, Acrobat Distiller, Quark, Microsoft Word, Excel, Outlook, PowerPoint, Access
*Well-read, earnest, sense of humor, adaptable and tapped into popular culture

Professional Experience and Achievement
Technical Writer/SEO Content Development, Global Edge Marketing – May 2008 – Present
Spokane, Washington
*TBA

Marketing Services and Community Relations Copywriter, The Spokesman-Review – February 2006-December 2007
Spokane, Washington
*Prepared print and online press reports under consistently tight deadlines for television and radio outlets, promoting
The Spokesman-Review’s community outreach and entertainment events
*Primary on-site event assistant for
Spokesman-Review events like Career Fair, Everybody’s Bazaar, et al
*Managed
The Spokesman-Review brand within the Inland Northwest via a wide variety of ROP and Classified print advertising (multiple projects per day, 10-15 per week under aggressive deadlines); gained a reputation for quick, creative work with an edge
*Founding copywriter of Direct Marketing “E-blast” campaign, which has increased participation in targeted newspaper contests and user data mining efforts by 40% or more
*Lead Copywriter for various ad campaigns, including work for the 2007 U.S. Figure Skating Championships. This campaign centered around a series of weekly trivia contests, which boosted newspaper readership on contest days by 15-plus percent
*Helped the Marketing Services department operate more efficiently by taking the initiative to further develop traffic control systems by directing multiple project resources toward the strengths of each member of the graphic design team; result was that work flow increased and other departments were no longer intimidated by our required paperwork

Consumer Marketing Agent, The Spokesman-Review – July 2004-January 2006
Spokane, Washington

*Processed
Spokesman-Review newspaper circulation requests and solved service delivery problems
*Wrote private party classified advertisements and notices
*Consistently in top 1% in circulation sales and saves and was top salesperson three quarters running

Account Management, EMusic.com – November 2003-May 2004
San Diego, California
*Fielded high volume of customer account requests and product questions
*Knowledge of music history and mp3 technology helped me to assist customers quickly and efficiently
*Designed new customer voice/E-mail response system to speed resolution on customer trouble tickets by 45%

Sports/Entertainment Writer, Upper Deck – September 2002-November 2003
Carlsbad, California
*Head copywriter, basketball and golf products
*Wrote copy for U.S. History educational product line that was targeted for distribution in primary and secondary education outlets
*Wrote copy for groundbreaking line of LPGA golf cards (the first in the history of the sport) for The Upper Deck Company; product was hailed a success by USA Today , MSNBC, The Wall Street Journal , Beckett Monthly and Tuff Stuff
*Used intentionally retro sportswriter style, boosting vendor sales 20% above projection for high-end Upper Deck 1941 Joe DiMaggio 56-game hitting streak baseball card insert set

Product QA Testing Engineer, Midway Electronics – July 2001-August 2002
San Diego, California
*Alpha and beta product testing for home entertainment software, on the professional level. Systematic quality development and reportage of findings and clear communication with programming staff via database systems, E-mail and person-to-person

Fire and Casualty Customer Service Specialist, The Hartford/PLIC Western – June 2000-June 2001
San Diego, California
*Customer Service agent for automobile and homeowners insurance policies under AARP special contract
*Aided carriers via telephone, E-mail and postal mail interaction

Freelance Writer/Editor, Morgan Charles Productions – April 2000-present
Spokane, Washington
*Produced print and online content (including Web site design, advertising, articles and blurbs) for Tried & True Corporate Cleaning, Morgan Charles Productions, et al
*Wrote travel articles for
The Spokesman-Review. Provided photography for these as well
*Produced album reviews for Emusic.com’s jazz, classical and world music libraries

Advance and Game Day Ticket Salesperson, San Diego Padres Baseball Club – 1998-1999
San Diego, California
*Processed walk-up ticket orders
*Upsold additional ticket packages and gave recommendations for best team match-ups and seating

Writing Center Coordinator and English Teacher, Cuyamaca College – 1994-1999
San Diego, California
*Maintained day-to-day operations of college computer instructional center, including tutor scheduling and supply maintenance
*Created marketing plan to inform student body, faculty and staff of Writing Center services; use increased by 400% within two semesters
*Taught college courses in basic composition and grammar; gave seminars on library research and basic computer usage

Customer Service Representative, Blockbuster Video – 1993-1994
San Diego, California
*Point-of-sale service, cash handling, film recommendations, merchandising, inventory records, store maintenance, cleaning and recovery

Customer Service Representative, Menswear and Shoes, Mervyn’s – 1991-1992
San Diego, California
*Point-of-sale service, cash handling, fashion recommendations, merchandising, inventory records, store maintenance, cleaning and recovery

Published on January 16, 2008 at 6:17 pm  Leave a Comment  

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